As a long-time FIFA Partner and proud sponsor of the FIFA World Cup™️ since 1978, Coca-Cola is gearing up to be a key part of the first-ever 32-team FIFA Club World Cup in 2025. The tournament, which will take place across multiple U.S. cities in June and July, promises thrilling football and unforgettable fan experiences, with Coca-Cola leading the charge in creating innovative activations worldwide.
A Legacy of Football Excellence
“For over seven decades, Coca-Cola has been a fixture at FIFA tournaments, bringing fans closer to the action with unique experiences,” said FIFA Chief Business Officer Romy Gai. “As we usher in a new era for global club football, we’re excited to have Coca-Cola on board, ensuring this tournament is not just competitive, but also inclusive and engaging for fans around the world.”
Coca-Cola’s commitment to football goes beyond sponsorship—it’s about connecting people through the love of the game. Brad Ross, Coca-Cola’s Vice President of Global Sports and Entertainment Marketing, emphasized the importance of this partnership:
“Football fans are among the most passionate in the world, and we’re honored to be part of this historic moment. Through our beverages and immersive experiences, we aim to refresh and excite both fans and players on this incredible journey.”
The Road to Glory Begins in Miami
The tournament kicks off on June 14, 2025, in Miami, with the grand finale set for July 13 in New York/New Jersey, where the first truly global club champion will be crowned.
Tickets for all 63 matches are on sale now at FIFA.com/tickets, with hospitality packages coming soon.
Every match will be streamed live and free via DAZN.com, bringing fans worldwide closer to the action.
Want to stay updated? Visit FIFA.com for match schedules, club profiles, and everything you need to know about this groundbreaking tournament.
